Our design team bases every collection on unique colour themes. All colours and patterns within a colour theme can be combined. This makes it easy for you to create your own personal style.

Japanese Jazz

Inspired by Japanese tradition and simplicity, this collection features modern, feminine prints and cuts with a focus on detail. The colours are subtle and monochrome, drawing warmth from the stunning poppy red.

Electric Blue

We love blue as much as we love water and the sky's endless horizon. This season's blue is utterly electric – designed for the daring who aren't afraid to stand out from the crowd. Bold, graphic prints add exciting contrasts, while gorgeous soft knits let the colour shine on its own.

Jungle Days

Embrace fresh jungle green with wild prints and beautiful natural patterns for a fresh look. Choose the gorgeous, soft jersey styles in lime green to create a smart tone-in-tone look in green, black and white.


If you're looking for new colours, then this collection is just for you. We have played with colours and brush strokes to create these bright and dynamic prints that light up the dark. Contrast with warm earth tones for a truly unique look.

Simply jersey

Monochrome prints combined with soft and comfy jersey – these are guaranteed to be your new your wardrobe favourites, and are easy to feel both smart and relaxed in. Wear them quite simply as they are, or put them together with your favourite colour in a knit, scarf or pair of trousers.

Chocolate Brown

Warm chocolate brown is a basic colour that brings understated elegance and goes easily with both black and other earthy colours in your wardrobe. We have designed beautiful, timeless styles in this colour, and added soft hand-drawn prints and classic checks.

Occasion Wear

Dress for this season's big events with our festive collection, where the choice of fringes, lace and sequins add a celebratory touch. The colours are classic black and red with styles that are easy to mix to suit your look and occasion.

Polka Dots

Embrace this season's polka dots – we've made them a little bigger for a distinctive and current look. Enjoy our gorgeous, chunky jerseys – they're comfortably elegant and easy to style.

Graphic delight

Graphic prints never go out of fashion. Create your personal look with monochrome styles or elegant jacquard, and bring a luxurious touch to your outfit. Combine with simple, solid-coloured styles for a confident look.

Animal prints forever

Everyone should have some animal prints in their wardrobe. That's why animal prints always feature in Masai's collections, whatever the season. This season, we give you zebra stripes with large, soft strokes in simple and classic colours.

Importance of red

Red is never just red. Red is the colour of the heart and the festive season. It reminds us of all the things we hold near and dear. So we've picked this deep, red tone with good reason – it encourages closeness and exudes effortless elegance, whatever the occasion. Find prints and knits with feminine details in this stunning colour.

An Olive pick

This deep, warm olive oozes subtle luxury and elegance. It is presented here in a stunning, shiny version, which looks striking combined with different textures of black and feminine prints.

Twist of Lemon

Upgrade your wardrobe and start each day with simple designs and a fresh burst of yellow, bringing an exciting contrast to the monochrome colour palette. Twist of Lemon brings you feminine prints and a wealth of warm knits.

Emerald harvest

The feel is smart and comfortable with simple, oversize cuts. Dark greens and blues dominate in a natural flow of colour, offset by warm undertones. A collection that embraces classic Masai florals alongside simpler prints of stripes and flowers.

Blush of Coal

The look is classic, where bold graphic prints in monochrome shades meet timeless styles in creamy whites and greys. Add shades of pink for a feminine touch, and stay warm all season with soft knits.

Dusty lavender

A feminine and stylish collection borne by elegant prints in dusty lavender and monochrome shades. The look is soft and classic with unexpected breaks of both graphic and ethnic prints.

Forever Black

Timeless black designs in different fabrics like knit, viscose, wool and jersey – great styles for your basic wardrobe.

White Notes

White and cream styles enable you to create consistency between colours and prints and add a lovely light element to your style.